REBEL Takes Over Europe: Snussie.com Becomes One of the Top E-commerce Channels for One of the Fastest-Growing Nicotine Pouch Brands

Teplice, Czech Republic – July 28, 2025 – The rapidly rising brand REBEL Nicotine Pouches is taking Europe by storm. In just a few short months, REBEL has established itself as one of the fastest-growing names in the nicotine pouch category. As of now, Snussie.com has become one of the brand’s leading e-commerce distribution channels in Europe, marking one of the most impactful collaborations in the industry this year.

REBEL, created by Tobacco International Inc., was founded in 2018 with a clear vision: to create smoke-free alternatives that combine innovation, premium quality, and a bold identity. The brand has since grown into an international player, offering both nicotine pouches and energy pouches that meet the evolving needs of modern consumers. With strong branding, a premium experience, and consistent quality, REBEL is now a top contender in the European market.

"Rebel Dominates 2025: Award-Winning Pouches Now Available on Europe’s Top Platforms", the brand is entering a new phase of growth. Through the support of strategic platforms like Snussie.com and Europouches.com, REBEL has broken into the top five best-selling brands on the site and is showing record-breaking performance in multiple markets.

The partnership was initiated by EPD International, the parent company of Snussie.com and the well-established B2B platform Europouches.com. EPD International specializes in the distribution, logistics, and marketing of modern oral nicotine products and has been at the forefront of this fast-developing industry since its own founding in 2018.

"From the very first discussions with REBEL, we immediately saw the brand’s enormous potential," says the CEO of EPD International. "We were confident it would become a top-tier brand in our portfolio. That expectation has been surpassed in record time."

The Wholesale Director at EPD International, adds:
"Demand for REBEL is phenomenal. The volumes we are now moving across the international market have forced us to rethink our entire market approach. REBEL is no longer an emerging player, it's becoming a permanent fixture in the European nicotine pouch landscape."

The decision to position Snussie.com as a key e-commerce launch partner was deliberate. With its foundation in 2018 and years of experience in the industry, Snussie.com has grown into one of the most trusted and specialized online platforms for nicotine pouches in Europe. The platform’s reach, strong user base, and logistics infrastructure make it uniquely positioned to scale fast-growing brands like REBEL.

As part of the same ecosystem, Europouches.com offers full-service B2B solutions, enabling wholesale clients and resellers to stock and distribute REBEL in their local markets. Together, these platforms provide a unified and powerful route to market – combining consumer access with trade volume.

REBEL’s range of nicotine pouches and energy pouches has been developed for consumers looking for modern, tobacco-free alternatives that deliver performance, discretion, and premium flavor. With consistent demand from across Europe and beyond, the brand is rapidly becoming a category-defining force.

This partnership is a testament to the shift occurring in the nicotine industry: away from combustible products and toward clean, controlled, and forward-thinking formats. By aligning with a strong, innovative brand like REBEL, EPD International continues to lead the market in shaping what the future of nicotine consumption looks like.